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At Nestore, we’ve had a real soft spot for this pop-up store at 49 rue du Four. The space is both generous and inviting, allowing brands to make it their own instantly. The lower levels, often overlooked, are a real advantage here: fully refurbished, they offer endless possibilities for events or storage.


Taille du pop-up et localisation adaptées à votre clientèle et à vos objectifs. Une équipe consacrée à votre projet, s'appuyant sur sa connaissance du terrain et ses partenaires de confiance.
Conseils et recommandations de prestataires (merchandising, aménagement, décoration...). Et un suivi personnalisé pour répondre à vos questions après l'ouverture.
Une méthodologie (construite sur le terrain) et un outil de mesure de performance (nourrie des expériences passées) pour vous aider dans l'analyse et l'optimisation de votre point de vente.

Rue du Four, tucked away in the iconic Saint-Germain-des-Prés district, embodies Parisian elegance and cultural vibrancy. Surrounded by designer boutiques, art galleries, and literary cafés, the area attracts a curious and inspired clientele looking for unique experiences. Both tourists and Parisians stroll through this refined yet relaxed atmosphere, an ideal setting for brands seeking visibility. Opening a pop-up store on Rue du Four means securing a showcase in a neighborhood where lifestyle and retail naturally come together.
The pop-up store at 49 rue du Four stands out for its generous volumes and architectural character. With 130 sqm on the ground floor filled with natural light and two fully renovated basement levels, the space offers a blank canvas for creative and immersive installations. Its high ceilings, refined materials, and strategic location on a major retail axis make it a rare venue where brands can express their universe without limits. Whether for a collection launch, a temporary exhibition, or a showroom, this boutique combines prestige with versatility.