Why is Lyon a popular city for pop up stores?

Lyon, crossed by the Rhône, attracts more and more tourists and new inhabitants every year. Brands are fighting for the best point of sale. But no more looking for hours when Nestore has already found you. The best pop-up store in Lyon !

Pop-up store rental in Lyon

Organize a pop-up store, yes... but In which city ? Choosing the location is a strategic step to maximize the impact of your pop-up store. Each destination has its own specificities: local customers, tourist flows, commercial dynamism... This is why it is essential to adapt your location to your brand objectives. If you are looking for one place at a time reachable, touristic, spirited and economically attractive, the beautiful city of lyons stands out as a top option.

‍Capital of gastronomy, Lyon is a city with more than 500,000 inhabitants. Ideally located in the Auvergne-Rhône-Alpes region, it is considered to be a geographical crossroads of France. Halfway between the Massif Central and the Alpine Massif, it has a strategic position in north-south traffic in Europe. Lyon is therefore very often popular as a stopover city to get from one point to another, thus offering a lot of visitors.

The history of this industrial city is characterized by three areas: textile, especially silk; The chemical industry and recently, The image industry. She also focused on technologies state of the art like the pharmacy and biotechnologies.

Second student city, Lyon has major universities and colleges, allowing it to organize numerous festive events and cultural. Cultural also for its architectural heritage especially with the Old Lyon district, the Fourvière hill, the Presqu'île and the slopes of Croix-Rousse which are renowned both by locals and tourists.

Strong of these diversities, the city of Lyon is experiencing a developed attractiveness so much so that it was elected the most attractive city in France. In recent years, the city has seen numerous pop-up stores flourish, especially around Place Carnot or Place des Jacobins. Within the city, there is also a Village of Creators, at the Grand Hôtel Dieu, whose role is to support start-ups, which shows the strong inclination of the inhabitants linked to trends.