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A rare pop-up opportunity in one of Paris’s most sought-after districts. Saint-Germain-des-Prés is more than just a neighborhood — it’s a cultural and chic reference point. This address at 47 Rue du Four ticks all the boxes: heavy pedestrian traffic, a premium environment, and an upscale clientele sensitive to aesthetics and brand storytelling. It is ideal for immersive experiences, confidential launches, or exclusive sales. Its compact layout makes it the perfect setting to highlight high-value products without unnecessary distractions.


A pop-up space with the right size and location for your audience and objectives. A dedicated team supporting your project, relying on on-the-ground expertise and trusted partners.
Advice and recommendations for service providers (merchandising, layout, decoration…).Personalized follow-up to answer your questions after the opening.
A methodology (built from real field experience) and a performance tracking tool (enriched by past projects) to help you analyze and optimize your point of sale.

Located between Place Saint-Sulpice and Mabillon, Rue du Four runs through one of the most elegant areas of Paris’s Left Bank. Known for its discreet boutiques, art galleries, curated fashion stores, and iconic cafés, it captures the bohemian-chic essence of Saint-Germain-des-Prés. The foot traffic is constant and highly qualified, made up of loyal Parisians, high-end international tourists, and creative professionals. Renting a pop-up store on Rue du Four means positioning your brand in a high-value environment synonymous with prestige and refinement.
With its elegantly designed layout, large storefront, and light-enhancing wood flooring and pale walls, this pop-up store provides an ideal canvas to showcase a compelling brand story. The space is designed to accommodate retail corners, design furniture, or a smooth product journey. A short walk from Mabillon or Saint-Sulpice metro stations, it sits in a true destination neighborhood where visitors take their time, explore out of curiosity, and are often converted by an eye-catching window display and thoughtful merchandising. Whether you specialize in fashion accessories, premium beauty, fine jewelry, or contemporary craftsmanship, this location helps you build strong emotional connections with your customers.