Millon Put your bags down at 9 rue Commines, Paris 3, for test the sale of immediate exceptional objects. A colorful and trendy store, which offers jewelry, leather goods, prints and valuable watches.
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What is the ideal neighborhood to set up an auction store?
Find a neighborhood with a CSP+ clientele, present over a weekend, and an easily adaptable store.
9 rue Commines, Paris 3
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The Groupe Millon pop-up store uses strong patterns to enhance space. A large striped poster, recalling their visual identity, is hung at the back of the pop-up store. The niche houses the most precious handbags from the selection presented, and the jewels are in windows. A cozy and trendy atmosphere that goes against the stereotypes of auction sales. And Nestore buys that!
Millon fits perfectly into current consumer codes: restoration, re-use, up-cycling of unique pieces. By offering the online auction in 2019, Millon is making this still unknown sector accessible. The Millon Group already has two points of sale in Paris: by opening this pop-up store, the brand is testing the attractiveness of a pop-up store that offers direct, immediate sales.
