In search of visibility,Oli&J has set up shop in the Marais, at the pop-up store at 15 rue Debelleyme, in the 3rd arrondissement. A dynamic district, which allows the brand to take advantage of notable events, such as Fashion Week or the Paris Olympic Games.
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How to develop your reputation abroad?
Identify the ideal neighborhood in relation to the brand's positioning and find a boutique with an authentic feel
15 rue Debelleyme, Paris 3
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Oli&J's pop-up store, located in the Marais district, features a stone wall. This feature highlights the brand's artisanal aspect. With a lapidary workshop located in the window, the store easily intrigues passersby. Each creation is illuminated to highlight the uniqueness of each gemstone.
The designers, Olivia & Juan, have created a unique brand. A true celebration of Australian gemstones and an ode to nature. In 2012, their adventures began in Sydney, Australia. Each piece is a unique creation, meticulously handcrafted, crafted by the talents of Olivia and Juan themselves. Now located in the Marais district, their pop-up store has allowed them to attract a sophisticated clientele: Parisians.
