Guidelines pop-up stores

Where can you open your pop-up store?  In Paris, of course! Parisians are already very keen on pop-up shops and new concepts. The city's key districts all have the potential to host a pop-up shop. Each district has its own world, its own people and its own neighbourhood life...

A pop up shop in Saint-Germain-Des-Prés

The Left Bank of Paris, and more precisely, Saint-Germain des Prés, is a highly sought-after and historically rich neighborhood beloved by Parisians. This area is closely associated with literature and the iconic Parisian café culture, with legendary spots like Café de Flore and Les Deux Magots, where writers, philosophers, and politicians once gathered to exchange ideas.

Saint-Germain-des-Prés has a unique heritage and is just minutes away from Pont-Neuf, Montparnasse Tower, and the Saint-Michel district. The neighborhood is home to many established institutions, including art galleries, bookstores, and luxury boutiques, reflecting both its cultural depth and refined atmosphere.

It’s a must to try out some of our recommended spots, such as the Ralph Lauren café, the iconic restaurant L’Entrecôte, the stylish bar-restaurant Germain located in Odéon (just 5 minutes from Saint-Germain-des-Prés), and the lively Maison Sauvage café-restaurant.

While you’re there, a stroll down Rue de Rennes is highly recommended — it's the perfect way to discover charming local shops and make your way toward the legendary Le Bon Marché department store.

Chatelet les Halles & Montorgueil a prime spot for your pop-up store

Located in the heart of Paris, the district stretching from Châtelet Les Halles to Montorgueil is the most strategic location for residents of the Île-de-France region and therefore the busiest. Châtelet les Halles station is particularly known for serving the largest number of metro and RER stations at the same time.

You can find the Forum des Halles where the majority of the major retailers are located above the train station. Similarly, the Quartier des Halles is a stone's throw from the most popular neighborhoods. This is where you'll find Rue Montorgueil. with its long, busy, shopping street filled with cafes parallel to Rue Etienne Marcel . There is also Rue de Rivoli where the department stores are located and the famous Beaubourg library. A ten-minute walk takes you to the Louvre or the Marais ! So, you have the choice with different stores offered by several brands like Zara, H&M or Sephora in the Forum des Halles or on Rue de Rivoli.

Opening a pop-up store in the Marais

The Marais district is a place full of concept stores, cafés and restaurants, with new addresses to try every time! Come and gaze at rue des Rosiers to succumb to a wide range of falafels, shop at rue des Archives, rue Vieille du Temple, or simply stroll around and enjoy the Place des Vosges park. It's a popular spot for tourists and Parisians alike, as the area is home to a wide range of activities, from fashion to design.

A pop-up store on rue de Charonne

If you're looking for a change of scene in Paris, head for the 20th arrondissement and discover the Charonne district. Its name comes from the former village of Charonne, which was annexed to Paris in 1860 by Napoleon III. In this district, you can stroll through the authentic streets, more specifically the 550-metre-long rue des Vignoles! There are numerous cul-de-sacs and a wide range of shops and concepts on offer. What's more, if you're a fan of photography, there are plenty of photo spots and instagrammable spaces in the area. You can visit a number of typical homes in the district, with their original architecture filled with greenery.

The Batignolles family district to launch its pop-up store

Located in the 17th arrondissement, the Batignolles district is worthy of a small Parisian village. The Place du Dr Félix Lobligeois is at the heart of the district, with its restaurants and terraces, a small church called Sainte-Marie des Batignolles and a fountain in the square. If you like parks, you'll love the Square des Batignolles! There's a wide range of shops, from small boutiques to the biggest names, and you can also try the Batignolles organic market every Saturday morning. If you're curious to find out more about the Batignolles district, don't hesitate to discover the many shops you can find in our article.