The retail news blog

Digitalisation & Omnichannel Strategy

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Responsibility & Impact

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Pop-up store & point of sale

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Technology & data

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Customer experience

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Wholesale vs retail: how to choose?

DECEMBER 21 2022

Wholesale vs retail: how to choose?

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Vinted: a first pop-up store to win second-hand luxury!

Vinted: a first pop-up store to win second-hand luxury!

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Retail strategy: the pop-up store as a test and learn tool

January 2, 2024

Retail strategy: the pop-up store as a test and learn tool

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Is Tranoï open to all? Never seen before!

January 25 2019

Is Tranoï open to all? Never seen before!

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How Léna Mahfouf breaks the pop up store codes

DECEMBER 16, 2024

How Léna Mahfouf breaks the pop up store codes

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Unmissable showrooms & pop-up stores of Paris Fashion Week

Unmissable showrooms & pop-up stores of Paris Fashion Week

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Shein sanctioned by the CNIL: GDPR lessons for retail brands

Shein sanctioned by the CNIL: GDPR lessons for retail brands

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Shein’s pop-up in Marseille stirs controversy

OCTOBER 31, 2024

Shein’s pop-up in Marseille stirs controversy

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How to highlight your personalization service in store?

December 4 2020

How to highlight your personalization service in store?

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What retail can learn from customer relationships in Palace

November 25 2020

What retail can learn from customer relationships in Palace

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Selection of 5 wellness brands to take care of you

Selection of 5 wellness brands to take care of you

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Why open a pop-up store in Marseille?

Why open a pop-up store in Marseille?

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OCTOBER 28, 2025

Pop-up store side event: when the store becomes a brand experience

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Fuze Tea pop-up store dedicated to disconnection and relaxation

Fuze Tea pop-up store dedicated to disconnection and relaxation

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October 26 2021

The 8 best Shopify plugins for a unified brand

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Pop-up store: the best retail initiatives at the end of the year

DECEMBER 30, 2024

Pop-up store: the best retail initiatives at the end of the year

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Measuring customer satisfaction at the point of sale

November 15 2021

Measuring customer satisfaction at the point of sale

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Marseille: why is it attractive for pop-up stores?

SEPTEMBER 23 24

Marseille: why is it attractive for pop-up stores?

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Feminist: 5 brands committed to women

Feminist: 5 brands committed to women

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Marque responsable : 6 marques upcycling mode et déco

Marque responsable : 6 marques upcycling mode et déco

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Can a brand be feminist?

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Marseille: textile players united against ultra-fast fashion

FEBRUARY 24, 2025

Marseille: textile players united against ultra-fast fashion

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Renting an art gallery in Paris: the trend for ephemeral spaces

SEPTEMBER 6, 2024

Renting an art gallery in Paris: the trend for ephemeral spaces

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How is Lidl transforming while maintaining its customers?

October 31 2019

How is Lidl transforming while maintaining its customers?

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Are humans the future of gender marketing?

Are humans the future of gender marketing?

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Popups at the rendezvous in luxury hotels

September 16 2019

Popups at the rendezvous in luxury hotels

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Les médias : histoire d’une fulgurante ascension

Les médias : histoire d’une fulgurante ascension

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Wine shows off in the pop-up stores of the capital

October 8, 2024

Wine shows off in the pop-up stores of the capital

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The pop-up store: a solution to the explosion of costs

The pop-up store: a solution to the explosion of costs

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The Spurs pop-up: a unique NBA experience in the heart of the Marais

JANUARY 24, 2025

The Spurs pop-up: a unique NBA experience in the heart of the Marais

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The Le Nôtre ephemeral workshop - Interview

January 11 2019

The Le Nôtre ephemeral workshop - Interview

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Personalization at the heart of brands' offerings

Personalization at the heart of brands' offerings

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The new Sezane self-service store

October 25 2019

The new Sezane self-service store

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Furniture rental, the choice of sustainable ephemeral

September 16 2020

Furniture rental, the choice of sustainable ephemeral

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Glossier's marketing lesson

Glossier's marketing lesson

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La Chine : trend setter dans le monde du retail ?

25 Septembre 2018

La Chine : trend setter dans le monde du retail ?

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The Lidl Pops wine cellar in the city center

September 13 2018

The Lidl Pops wine cellar in the city center

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Interview By Charlot: personalized plants

Interview By Charlot: personalized plants

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Cabaia: building your brand with a physical and digital strategy

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Interview Almé: building a brand at the service of its customers

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IKEA reinvents its blue bag as a pop-up store in London

DECEMBER 4, 2024

IKEA reinvents its blue bag as a pop-up store in London

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IKEA City in Paris, an evolving concept

IKEA City in Paris, an evolving concept

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NPS Guide: Definition, Calculation, and Interpretation

NPS Guide: Definition, Calculation, and Interpretation

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September 24 2024

Ethical fast fashion: retail makes it possible to improve a brand

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Creative space at 26 rue des Batignolles

October 9, 2018

Creative space at 26 rue des Batignolles

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Home decor: 5 trendy brands

Home decor: 5 trendy brands

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How to relaunch physical commerce in France?

How to relaunch physical commerce in France?

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How to optimize your in-store merchandising?

NOVEMBER 7, 2022

How to optimize your in-store merchandising?

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How to rent a pop-up store: the complete guide

SEPTEMBER 8, 2025

How to rent a pop-up store: the complete guide

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How to build an omnichannel customer journey?

August 30, 2022

How to build an omnichannel customer journey?

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How to communicate effectively on your pop-up store?

How to communicate effectively on your pop-up store?

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How to choose the right commercial location?

SEPTEMBER 09, 2024

How to choose the right commercial location?

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8 solutions pour collecter des données client en magasin

8 solutions pour collecter des données client en magasin

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Mystery shoppers: a dive into the heart of the retail customer experience

DECEMBER 31, 2024

Mystery shoppers: a dive into the heart of the retail customer experience

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Carrefour opens a pop-up store in Brussels

Carrefour opens a pop-up store in Brussels

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Black Friday: between promotions and calls for boycotts

DECEMBER 2, 2024

Black Friday: between promotions and calls for boycotts

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Setting up your eco-responsible store: our advice

December 4 2022

Setting up your eco-responsible store: our advice

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Buying a commercial space to rent it: guide 2025

September 9, 2025

Buying a commercial space to rent it: guide 2025

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